The distance learning Effective Marketing (Skills Course) course is the perfect home study course to ensure that you succeed in this exciting field. Our uniquely flexible Effective Marketing (Skills Course) home learning course has no time limits. You can start your home learning course whenever you like and there are no deadlines to meet, so you can adapt your distance education course to meet your needs, all from the comfort of your own home.
Once you have registered on the distance education Effective Marketing (Skills Course) course you will be assigned a personal tutor who specialises in their field of study. Your dedicated personal tutor is always on hand to answer any query you may have, no matter how big or small, and you will also have access to a dedicated course advisor who offers guidance and advice.
No matter what business you are in, no matter what product of service you offer, you only make money by getting customers to buy that product or service.
Getting customers and satisfying their needs is what makes a business successful.
Marketing your business should be an integral part of every working day.
Marketing your business when you start up and then leaving it to chance or ‘word of mouth’ is not good enough. Marketing is an ongoing process that is carried on as long as the business exists. ‘Word of mouth’ is often regarded as ‘the best form of advertising’ because it is free and comes with a recommendation. However, it is not under your control and therefore cannot be included in a structured marketing plan. You must not hope that you will succeed as a result of the efforts, or not, of an uninterested third party!
Course Syllabus
The Key to Success
The Marketing Cycle
Marketing Plans
The Cost per Sale Formula
Business Generating Analysis
Target Customers
Market Segmentation
Unique Selling Proposition
The Marketing Mix
The Three M’s of Marketing
Product Life Cycle
Glossary of Marketing Terms
Qualifications
On completion of your course, you will receive two qualifications:
Effective Marketing (Skills Course) Certificate issued by Stonebridge Associated Colleges, entitling you to use the letters SAC Cert after your name.
Qualification 2: ASET Level 1 Effective Marketing (Skills Course) Award
This Course leads to an ASET Level 1 Award Certificate for successful learners. That means that it is independantly accredited at a level of learning equivalent to level 1 on the National Qualifications Framework (NFQ) for England, Wales and Northern Ireland (in which case GCSE's are at levels 1 and 2 and A Levels are at level 3).
The Award has been designed by a learning provider to meet specific learners' or employers' requirements and as such is not listed as a qualification on NQF. While the duration, content or assessment may vary from similar national qualifications, in accrediting the programme at level 1, ASET attests that its learning outcomes are at an equivalent level to a level 1 national qualification.
Study Options
In order to offer our students the most convenient and flexible distance learning courses, Stonebridge Associated College offers you the option to study for your course via two methods:
1. Via the traditional paper-based method.
2. Through the online method via ElearnUK.
When you study through ElearnUK you can quickly access your course material online and submit all of your question papers to your tutor online, using your unique student account. You have access to all of your course material immediately, and when you submit question papers, your tutor sends you an email containing your results and feedback.
Fees
Cash Price
Deposit
Installments
No of Payments
£70.00
£0.00
£0.00
0
The total amount payable over the term's period, is
no more than the total cash price of the course. (APR
= 0%). Written quotations are available on request.
At the end of the course you will receive an award issued by Stonebridge Associated College, and also gain full ASET accreditation for the course.
Tutor Support
With this course you will have unlimited access to your own personal tutor who specialises in their field of study. It is your personal tutor's role to ensure that you receive constructive feedback and to deal with any queries you may have. You are more than welcome to telephone, fax or email your personal tutor.
You will also have access to a dedicated and friendly
team of administrators and course advisors who offer
sound and professional guidance and advice when you
need it. This ensures that you will never feel
neglected and that you will always succeed!
Requirements for Entry
There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.
Study Hours
This is only an approximate figure and is dependant upon how much time you can dedicate to your studies and how well you grasp the learning concepts in the course material. Furthermore, at the end of each lesson there is a question paper that needs to be completed and returned to your tutor. You should allow at least 1 - 2 hours of study to complete each question paper.
The approximate amount of time required to complete
the course is: 20 hrs.
Additional Information
Assessment Method
After each lesson there will be a question paper, which needs to be completed and submitted to your personal tutor for marking. This method of continual assessment ensures that your personal tutor can consistently monitor your progress and provide you with assistance throughout the duration of the course.
What's Included
All study materials
Study Guide
Full Tutor and Admin support
What is ASET
ASET is a recognised National Awarding Body.
This course is accredited by ASET and comprises one module of the Certificate in Business Skills award.
Related Courses
Below you will find a list of courses that previous students have taken to complement their course. We hope that this list will give you some idea of the types of progression courses we offer, or alternative course options that may be of interest to you.
Advertising - Good advertising is advertising which sells the product! Advertising which looks beautiful and reads well may indeed sell the product but then again, it may fail to do so if other things in the marketing mix ... Read More »
Business Decision Analysis - For those involved in business, particularly for those in managerial positions, the ability to make effective decisions or to contribute to the decision-making process is of vital importance.
The ability to use mathematical techniques is becoming ... Read More »
Business Economics - Economics is the study of scarcity and the consequences of scarcity. Individuals, households, businesses and nations all experience some level of scarcity, in that they do not possess all the resources to satisfy all their wants ... Read More »
Business Economics Professional -
What is economics about? Economics is the problem of using the available resources as efficiently as possible so as to achieve the maximum fulfilment of society's unlimited demand for goods and services. The ultimate purpose of ... Read More »
Business Functions -
This course presents an introductory over-view of the study of business organisations. The course examines business organisations in terms of their missions and values, their structures and cultures and the key organisational processes which underpin business ... Read More »
