About the Level 2 Business Marketing Certificate
Advertising, promotions, public relations and sales are all elements of a successful business marketing strategy. Marketing is a core element of any business, and although many people may not think it, an effective marketing strategy can make the difference between business success and business failure.
This distance learning business marketing course has been designed to help individuals understand and apply successful marketing strategies in the workplace. Students will study modules based on advertising, sales and promotions as well as learning how to create an effective marketing plan. They will also learn the benefits of different media outlets.
Who should study this course?
This course is aimed at business owners and managers who want to implement more effective marketing strategies in the workplace. The course is also a suitable introduction for anyone considering studying marketing at a higher level.
As with many of our courses at Stonebridge College, student will not need any prior experience or qualifications before they enrol. All we ask is that students have an interest in marketing and the motivation to engage in home study.
What happens after the course?
On successful completion of this home learning course, students should understand how marketing works and be able to identify the separate elements they need to include in an effective marketing strategy.
If students enjoy studying this course, they may be interested in furthering their education in the field of business or marketing. They could do this by studying further distance learning courses with us and maybe even progressing to uni. Jobs related to this course include:
- Marketing executive
- Digital Marketing executive
- Content writer
For more information about this course, give us a call on this number: 0121 392 8288
Business Marketing Certificate issued by Stonebridge Associated Colleges, to view a sample of the college’s award, please click here.
Module One - Marketing Your Business
- Why you must do market research
- Who will be your typical customer?
- What do customers want?
- Why will your typical customer buy from you?
- How to do market research successfully
- Your Marketing Plan
Module Two - Advertising and Promotion
Module Three - Personal Selling Skills
- What is Selling?
- Don't Just Order-Take
- The Building Blocks that Lead to a Sale
- How to Handle Incoming Calls
- How to Make Appointments by Phone
- How to Reach the Decision Maker
- The Sales Presentation
- Telephone Selling
- How to Keep Records
- How to Motivate Yourself
- All study materials
- Study Guide
- Full Tutor and Admin support