Marketing Management Course Online | Stonebridge Associated College Stonebridge Associated Colleges - Online Courses and Distance Learning
Speak to a career adviser Request a callback
0121 392 8288 0121 392 8288
Speak to a career adviser Request a callback
0121 392 8288 0121 392 8288 Feefo logo
SALE Up to 35% OFF
Ends midnight Friday 22nd February
SALE ends in:
Easy Payment plans
Just £19.99 deposit
Ends midnight Friday 22nd February

Marketing Management

SALE 35% off
  • Accreditation by Qualifications Register
  • 7 units
  • 105 guided learning hours
Marketing Management

The value of the area of study which is called Marketing or Market Management is widely recognised in the modern world of business. A majority of firms, both large and small, contain departments or personnel with the word marketing in their title, for example, Marketing Manager, Marketing Services, The Marketing Department.

Individuals working within these organisations may possess only a vague idea of what marketing is, and would usually associate it with selling and advertising, which are its two most conspicuous aspects.

Alternatively they may think of marketing as that part of the organisation's business which relates directly to the customer, for instance, publicity, public relations, market research, etc.

In fact, marketing is all these things and more. It is a manner of approaching business which allows the organisation to achieve all of its objectives with the maximum efficiency.

It is essential that all members of an organisation have an awareness of what marketing involves and its implications for the entire staff. This includes all personnel, from the person who operates the switchboard to operatives on the factory floor.

This is because all of these people have a contribution to make in terms of the organisation's effective marketing effort.

In everything we do or see there is a marketing concept behind it, be it a branded item of clothing to a charity asking for your donation. This course will provide you with the skills and knowledge, to both understand the marketing concept and how to implement a marketing plan.

On completion of your course, you will receive two certificates:

Certificate 1 is issued by Stonebridge Associated Colleges: Marketing Management Diploma

Marketing Management Diploma issued by Stonebridge Associated Colleges, to view a sample of the college’s award, please click here.

Requirements for Entry

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Professional Membership

On completion of this course you will be eligible to join the following Professional Associations(s):

Anyone who is studying for or has completed a course endorsed by an Ofqual approved awarding body is eligible to join Qualifications Register.  The Qualifications Register (QR) is an independent register that aims to serve both members of the public and those professionals who hold recognised qualifications.

QR's primary aim is to provide transparency to members of the public and employers. The QR is a searchable database that allows them to find a practitioner and view the relevant qualification and endorsements the practitioner holds. The member of the public is then able to make an informed decision in relation to the suitability of the practitioner.  QR also tracks whether practitioners have insurance, again something that is useful for members of the public.  QR can also help professionals gain insurance or find professional indemnity cover.  Click here to find out more.

Members of the public can check an independent source with complete confidence that the practitioner has the qualification(s) they claim to have and that any additional CPD the practitioner has, is verified and quality assured to make sure that the CPD is being done on a regular basis. QR tracks a practitioners endorsed CPD (in unison with our CPD accreditation partner Lifetime Awarding) and other key signals to help members of the public and employers to come to a more informed decision about the professional they intend to use. This is an enormously valuable signal that's increasingly important as business becomes more deregulated and privatised.

For practitioners QR helps you market your skills, endorsements and feedback transparently to a wider audience. It also gives you access to a community to help make you more able to progress and succeed in your field of expertise.  Click here to find out more.

Introduction The Marketing Process

The Marketing Environment

Market Segmentation and Targeting

Marketing Research

Product Life-cycle

Distribution

The Nature of Strategic Planning

What's Included

  • All study materials
  • Study Guide
  • Full Tutor and Admin support
Marketing Management

The value of the area of study which is called Marketing or Market Management is widely recognised in the modern world of business. A majority of firms, both large and small, contain departments or personnel with the word marketing in their title, for example, Marketing Manager, Marketing Services, The Marketing Department.

Individuals working within these organisations may possess only a vague idea of what marketing is, and would usually associate it with selling and advertising, which are its two most conspicuous aspects.

Alternatively they may think of marketing as that part of the organisation's business which relates directly to the customer, for instance, publicity, public relations, market research, etc.

In fact, marketing is all these things and more. It is a manner of approaching business which allows the organisation to achieve all of its objectives with the maximum efficiency.

It is essential that all members of an organisation have an awareness of what marketing involves and its implications for the entire staff. This includes all personnel, from the person who operates the switchboard to operatives on the factory floor.

This is because all of these people have a contribution to make in terms of the organisation's effective marketing effort.

In everything we do or see there is a marketing concept behind it, be it a branded item of clothing to a charity asking for your donation. This course will provide you with the skills and knowledge, to both understand the marketing concept and how to implement a marketing plan.

On completion of your course, you will receive two certificates:

Certificate 1 is issued by Stonebridge Associated Colleges: Marketing Management Diploma

Marketing Management Diploma issued by Stonebridge Associated Colleges, to view a sample of the college’s award, please click here.

Requirements for Entry

There is no experience or previous qualifications required for enrolment on this course. It is available to all students, of all academic backgrounds.

Professional Membership

On completion of this course you will be eligible to join the following Professional Associations(s):

Anyone who is studying for or has completed a course endorsed by an Ofqual approved awarding body is eligible to join Qualifications Register.  The Qualifications Register (QR) is an independent register that aims to serve both members of the public and those professionals who hold recognised qualifications.

QR's primary aim is to provide transparency to members of the public and employers. The QR is a searchable database that allows them to find a practitioner and view the relevant qualification and endorsements the practitioner holds. The member of the public is then able to make an informed decision in relation to the suitability of the practitioner.  QR also tracks whether practitioners have insurance, again something that is useful for members of the public.  QR can also help professionals gain insurance or find professional indemnity cover.  Click here to find out more.

Members of the public can check an independent source with complete confidence that the practitioner has the qualification(s) they claim to have and that any additional CPD the practitioner has, is verified and quality assured to make sure that the CPD is being done on a regular basis. QR tracks a practitioners endorsed CPD (in unison with our CPD accreditation partner Lifetime Awarding) and other key signals to help members of the public and employers to come to a more informed decision about the professional they intend to use. This is an enormously valuable signal that's increasingly important as business becomes more deregulated and privatised.

For practitioners QR helps you market your skills, endorsements and feedback transparently to a wider audience. It also gives you access to a community to help make you more able to progress and succeed in your field of expertise.  Click here to find out more.

Introduction The Marketing Process

The Marketing Environment

Market Segmentation and Targeting

Marketing Research

Product Life-cycle

Distribution

The Nature of Strategic Planning

What's Included

  • All study materials
  • Study Guide
  • Full Tutor and Admin support
SALE Up to 35% OFF
Ends midnight Friday 22nd February
SALE ends in:
Easy Payment plans
Just £19.99 deposit
Ends midnight Friday 22nd February

Fees

Choose your method of payment for Marketing Management

  • Pay in full
  • 0% APR Instalments Plan
Deposit Instalments Monthly Payment Cashback Total Price
Pay in full
£259.99 £259.99
Pay using 0% APR Instalments Plan
£19.99 10 £34.00 £100 £259.99 (After cashback)
Note : If you opt to study via the paper based method there is an additional postage charge which will be highlighted during the checkout.
(Royal Mail First Class = £10 per course or Royal Mail Second Class = £5 per course, Overseas = £25).
Sign up to our newsletter

There's a whole lot happening at Stonebridge and in the world of learning. Sign up for our newsletter and you'll be among the first to know about it! All fields are required.

Request a callback

or.. call us on 0121 392 8288 or call us 0121 392 8288